Cookie Policy
Last updated April 8, 2026
This Cookie Policy explains how Elevation Mortgage LLC (“Company,” “we,” “us,” and “our”) uses cookies and tracking pixels to recognize you when you visit our website at elevationmtg.com. It explains what these technologies are, why we use them, and your rights to control them.
1. Financial Privacy & LDU Compliance
Compliance Note: As a financial services provider, we prioritize the protection of your Non-Public Personal Information (NPI). All tracking pixels on this site are configured with Limited Data Use (LDU) flags. This ensures that third-party platforms (like Meta) process your data as a restricted service provider and do not use your information for their own profiling purposes.
2. What are Cookies and Pixels?
Cookies are small data files placed on your computer or mobile device. They are widely used to make websites work efficiently and provide reporting information. Tracking pixels (or “web beacons”) are tiny code snippets that allow us to measure the performance of our marketing efforts without harvesting personal financial data.
3. Why do we use them?
We use first-party and third-party tracking for several reasons:
- Essential: Required for the site to load and for security features to function.
- Analytics: To see how visitors move through our loan resources and which pages are most helpful.
- Marketing: To measure the success of our advertising and ensure our mortgage offers reach the right audience.
4. Targeted Advertising & Tracking Pixels
Specifically, we use the following:
Name: Meta (Facebook) Tracking Pixel
Purpose: Identifies general site traffic to measure ad conversions. We do not transmit Social Security Numbers, credit scores, or loan application details through this pixel.
Provider: facebook.com / elevationmtg.com
Data Handling: Restricted via LDU (Limited Data Use) mode.
5. How can I control my data?
You have the right to decide whether to accept or reject cookies. When you first visited our site, you were presented with a Consent Bar. If you did not click “Accept,” our non-essential marketing pixels were not initialized.
You can also set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website, though some functionality (like the ADA accessibility widget) may be limited.
6. Updates to this Policy
We may update this Cookie Policy from time to time to reflect changes in the law or our technological practices. Please re-visit this page periodically to stay informed.
7. Contact Us
If you have questions about our use of cookies or other technologies, please email our compliance team at reed@elevationmtg.com.